Tag: business writing

  • Writing to connect, not impress

    Writing to connect, not impress

    The Plain English movement, now more than three decades old, promotes simple, straightforward writing in government, military and business documents. Its principles are quite simple — be clear, be brief and avoid technical jargon. The author of Plain English at Work put it like this: “Just write the way you talk.” It sounds obvious, but […]

  • Passive voice is okay

    Passive voice is okay

    Business writers have been told to remove passive voice in their writing so often that I think we forget just how useful it can be. To me, passive voice in business writing is more of a necessary evil than something that must be banished at all costs. First, let’s be clear what passive voice is. In […]