Have you had a devastating setback in your business or career? Take a lesson in resilience from Viking warrior Eirik the Red, who engineered one of the grandest comebacks of all time in the late 900s. The History Channel’s captivating drama series “Vikings” has piqued my interest in the Norse people, and no story has […]
Tag: communications
Email is the original killer app-why it works for everyone
Social media is sexy and grabs all the headlines, but this year I’m all about the humble email. Some apps have staying power, while others burn bright then flare out. Meanwhile, good old email keeps plugging along as the Internet’s first “killer app,” counting Millennials and senior citizens–and everyone in between–as its users. Email is […]
Glean Business Insights from Social Media
Blogs, customer reviews, tweets and Facebook status updates are voluminous and noisy, full of cat gifs and One Direction fandom. But buried in that is powerful information about your business and trends in your industry. So how do you gather it? Social media’s deepest value stems from your efforts to engage directly with your customers, identify early […]